Middle East consumers ready to pay premium for green travel experience

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Sat, 2023-04-15 23:41

RIYADH: Consumers in the Middle East are willing to pay premium towards a sustainable and luxurious travel experience including travel and accommodation, according to a statement released by Dubai’s annual trade show Arabian Travel Market.

This statement comes at a time when sustainability has been a hot topic that has recently grabbed a lot of attention in the Middle East’s luxury travel sector over the past few years.

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